LA Audio File


CES 2010 Coverage

Las Vegas, Nevada


CES 2010

More than 2,500 technology companies introduced more than 20,000 new products this week at the 2010 International CES, kicking off the next decade of technology innovation. With a record 330 new exhibitors, major technology trends unveiled on the 2010 CES show floor included 3D TV, mobile DTV, connected TV, green technologies, tablets and apps. Owned and produced by the Consumer Electronics Association (CEA), the 2010 International CES, the world's largest tradeshow for consumer technology, concluded today in Las Vegas.

"The innovations unveiled this week at the 2010 International CES brought new optimism and opportunity to our industry and the global economy," said Gary Shapiro, president and CEO, CEA. "This show exceeded expectations with its innovation, optimism and excitement. What a great way to kick off the new decade."

Cutting-edge technology trends wowed crowds throughout the 2010 International CES show floor including advancements in 3D technology, mobile DTV, tablets, netbooks, eReaders, apps, connected TVs, embedded internet technologies and green technology. Major innovations creating a buzz from CES included the Android OS, Lenovo's IdeaPad U1 Hybrid, Microsoft's Project Natal and Sprint's 4G network.

"The 2010 CES featured a record number of new exhibit areas on the show floor highlighting cutting-edge technology trends that will redefine our industry," said Karen Chupka, senior vice president, events and conferences, CEA. "The iLounge Pavilion included 100 companies and featured the latest apps and accessories for iPod, iPhone and Mac products - the largest display of its kind in CES history - and areas such as Living in Digital Times unveiled the next generation of innovation for consumers of all demographics."

In addition to the innovative gadgets, the 2010 International CES featured dynamic keynote addresses from industry leaders including Microsoft's Steve Ballmer, Ford's Alan Mulally, Intel's Paul Otellini, Nokia's Olli-Pekka Kallasvuo, Qualcomm's Dr. Paul Jacobs and Hisense's Zhou Houjian.

More than 250 conference sessions took place over the four days of the 2010 CES spanning industry topics ranging from distracted driving to social media. The new conference program focused on entertainment content, Up Next at CES, featured content industry executives and actors Richard Dreyfus and Jason Bateman, who announced DumbDumb, a sponsor-driven advertising and production company.

At show close, preliminary registration figures indicate more than 120,000 industry professionals attended the 2010 International CES, up from the 2009 CES which hosted 113,085 verified attendees. International attendance also increased over the 2009 CES by more than 1,000 attendees. More than 5,000 reporters, analysts and bloggers attended the show, generating significant global media coverage of the 2010 CES. CEA conducts an independent audit of International CES attendance and the final verified figures will be released in the spring.

The 2010 CES welcomed government officials from the U.S. and around the world, including U.S. Chief Technology Officer Aneesh Chopra, Federal Communications Commission (FCC) Chairman Julius Genachowski and FCC Commissioners Meredith Atwell Baker, Mignon Clyburn and Robert McDowell. Some 100 other government officials attended CES.

The 2010 International CES was a celebrity-filled event with entertainment and sports figures on the CES show floor, including Taylor Swift, Lady Gaga, Dr. Dre, Drew Carey, P.Diddy, Tommy Lee, Joba Chamberlain, Prince Fielder, author James Patterson, Bette Midler and CBS Sportscaster James Brown.

An additional press release will be issued later this week highlighting the innovative technology products launched at the 2010 International CES. The 2011 International CES will be held in Las Vegas, January 6-9, 2011.

2010 International CES exhibitors said of this year's show:

"There is only one place to experience the breadth of innovation in the consumer technology market," said Jay Buchanan, Electronics Division Director, Nebraska Furniture Mart, Inc.

"This is where we chose to showcase two fundamental innovations," said Henry E. Juszkiewicz, CEO, Gibson Guitar Corp. "At CES we get opinion leaders, press, bloggers and influencers. No other show or event allows us this exposure and ability to brand build."


Lady Gaga Named Creative Director for

Specialty Line of Polaroid Imaging Products

LAS VEGAS - 2010 International CES - January 5, 2010 - PLR IP Holdings, LLC, owners of the Polaroid™ brand, today announced a multi-year strategic partnership with Lady Gaga, who will serve as creative director for a specialty line of Polaroid Imaging products.  The partnership brings together one of the world's most iconic brands with today's fastest rising musical artist and cultural trend setter, known for her string of smash global hits including Paparazzi, Bad Romance and Poker Face, her  fashion forward design aesthetic and her exceptionally close connection with her fans.

Lady Gaga will make a special appearance at the Polaroid booth at the 2010 Consumer Electronic Show (CES) in Las Vegas on Thursday, January 7 at 10:45am to talk about her new creative and business relationship with the Polaroid brand.

"I am so proud to announce my new partnership with Polaroid as the creative director and inventor of specialty projects," said Lady Gaga.  "The Haus of Gaga has been developing prototypes in the vein of fashion/technology/photography innovation--blending the iconic history of Polaroid and instant film with the digital era--and we are excited to collaborate on these ventures with the Polaroid brand. Lifestyle, music, art, fashion: I am so excited to extend myself behind the scenes as a designer, and to as my father puts it--finally, have a real job."

"Lady Gaga's broad creative talents and the way she connects with her fans in her own, unique manner made her a natural choice for Polaroid," said Stephen Miller, co-CEO of PLR IP Holdings.  “Polaroid has had a special connection with its customers for years, we are delighted to be partnering with Lady Gaga to continue with that tradition and bring new and exciting products to the next generation.

 

Lady Gaga

Lady Gaga

Lady Gaga


MICHAEL JACKSON'S 'THIS IS IT'

The Ultimate BLU-RAY EXPERIENCE

 

PRESENTED SATURDAY, JANUARY 9TH AT NOON
AT THE SONY CES THEATER, LAS VEGAS CONVENTION CENTER

 

Tracey Garvin, Senior Vice President of Worldwide Marketing - Sony Pictures Home Entertainment

Travis Payne

Travis Payne - Associate Producer/Choreographer for Michael Jackson's 'This Is It'

Travis Payne performs live with Shannon Holtzapffel and Daniel Celebre

Sony Pictures Home Entertainment offers music lovers a backstage pass to witness the King of Pop plan and create what would have been his electrifying and triumphant return to the stage when MICHAEL JACKSON'S THIS IS IT debuts on Blu-ray this January 26, 2010.

Directed by Kenny Ortega, the Blu-ray release will allow fans to go beyond the theatrical experience of the film Roger Ebert called "one of the most revealing music documentaries I've seen" with the two documentaries "Staging The Return: Beyond The Show" and "Staging The Return: The Adventure Begins," in which Michael Jackson is shown developing, creating and rehearsing for his sold-out "This Is It" tour. Also available are a series of illuminating featurettes, including "The Gloved One," a costume themed featurette; "Memories of Michael," in which cast and crew pay moving tribute to the legacy of Michael Jackson; "Auditions: Searching for the World's Best Dancers," spotlighting the search for the show's incredibly talented backup dancers; and the film's Theatrical Trailer.

Additional features exclusive to the Blu-ray include the complete and uncut versions of "Smooth Criminal" and "Thriller," two all-new vignettes seen briefly in the film, along with a special "Making-of Smooth Criminal" featurette. In "Smooth Criminal," sit back and marvel as Michael Jackson seamlessly shares the screen with some of the greatest movie stars of all-time in a new black and white vignette that celebrates Michael's love of 'Old Hollywood.' Then, in the all-new "Thriller" vignette, watch in awe as Michael brings one of his most popular songs to a monstrous second life in a thrilling new video featuring a whole new cast of zombies, ghosts and ghouls igniting awareness with all-new and signature Jackson dance moves.

Also exclusive to the Blu-ray edition of MICHAEL JACKSON'S THIS IS IT are even more must-have bonus features Jackson fans will love, including the BD-Live™ enabled movieIQ, which lets viewers add their favorite songs from the film to an emailable "This is It" playlist. With movieIQ, viewers can also access live trivia information about the movie's cast, crew, music and production - all while watching the movie!


Pauley Perrette

Actress Pauley Perrette of NCIS


Paradigm CES 2010 Demo

Paradigm provides an impressive demo

The Anthem/Paradigm group displayed their latest product line at the show. The electronics in the system consisted of Anthem Statement series D2v A/V processor, A5 5-channel power amplifier, and the new BLX-200 Blu-ray player. Video from the Anthem LTX-500 LCOS projector shot the image onto a Screen Innovations Black Diamond screen.

Paradigm Demo

Paradigm’s Signature S6 speakers were accompanied by a pair earth-shaking SUB 2 subwoofers placed in the front corners. The new SUB 2 subwoofer ($7499) utilizes a total of six 10” woofers arranged in three opposing baffles (2 per baffle) seperated by 120 degrees from one another. All woofers move simultaniously and thanks to the conservation of momentum, cabinet vibrations are cancelled out. The result is enormour bass output without the coloration often associated with cabinet vibration.

The demonstration included Blu-ray material from the Avatar Soundtrack, KD Lang, and Terminator Salvation (Chapter 10). The company now has all bases covered from the Blu-ray player, processor, amplifiers, speakers and now projector - for a full blown reference home theater system.


XStreamHD Shows their Soon-To-Be-Launched Media System

Launch date set for April 30th, 2010

XSreamHD Features:

  • The first-ever transport system to deliver movies, music, games, and more in Full HD (1080p) and 7.1 channels of lossless DTS-HD Master Audio
  • A compact system - a small outdoor satellite antennae, one in-home media server, one in-home media receiver - that collects, organizes, and stores HD entertainment
  • Built-in Network Video Recorder that captures up to three broadcast HDTV programs at once from start to finish, regardless of schedule changes

Satellite: The Future of Home Entertainment Delivery:

  • Unlike internet delivery, satellite allows for instant access to the latest in HD entertainment in a cost-effective manner
  • Satellite transmission eliminates the problem of internet congestion, which occurs when consumers attempt to download media over broadband connection at "high traffic times" - much like rush-hour traffic
  • While traditional internet delivery cannot keep up with increased file sizes and modern content resolution, satellite transmission excels by supporting the latest and highest quality of entertainment media

The Ideal Whole Home Solution:

  • A single XStreamHDMedia Server can deliver multiple streams of content throughout the home to any television equipped with a compact XStreamHD Media Receiver or any DLNA Certified device-from computers, to next-generation televisions and game consoles
  • Only XStreamHD provides Pre-Fetched Entertainment (PFE) that automatically delivers just-released HD movies, music, and electronic games directly to the home
  • Consumers enjoy immediate access to content while avoiding wait times and hassles associated with in-store shopping, mail order programs, and slow internet downloads

Panasonic 3D with DirecTV

Panasonic demonstrates 3D with DirecTV


Anthem Statement

Anthem Statement A/V Processor and Amplifier


Anthem LTX 1080p Projectors

Anthem Displays their new LTX Series 1080p Projectors


Shure - 535 Earphones

Shure demonstrates the SE535 Earphones with

detachable connectors at each earpiece


Gibson Guitars at Monster Booth

Gibson Guitars at the Monster Booth


Toshiba goes green

What a difference a year makes. New lower power displays


Parrot's AR Drone

Parrot shows off the radio-controlled AR Drone via iPhone


Samsung Booth

Samsung's Spectacular Booth with so many displays


Booth Girls at CES 2010





OPPO BDP-83SE Blu-ray Player

OneCall: Your Home Theater, Digital Camera, and HDTV Experts



Any comments or questions regarding the LAAF Web Site should be forwarded to webmaster@laaudiofile.com

Copyright © 1985-2010 L.A. Audio File.