DISH NETWORK LAUNCHES NEW SATELLITE TO BOOST INDUSTRY'S LARGEST HD OFFERING

See lauch at http://www.youtube.com/watch?v=bfcmwhByB6E.

ENGLEWOOD, Colo., July 10, 2010 - DISH Network L.L.C., the fastest-growing pay-TV provider in America, today announced the launch of EchoStar XV, the company’s second successful satellite launch this year.

When EchoStar XV begins operations later this summer, it will allow DISH Network to continue expanding the largest high definition offering in the U.S. The company currently delivers more than 200 national HD channels as well as HD locals in 156 markets.

Built by Space Systems/Loral, EchoStar XV launched on an International Launch Services Proton/Breeze M vehicle from the Baikonur Cosmodrome in Kazakhstan at 2:40 p.m. EDT on Saturday, July 10. After a nine-hour, 13-minute mission, EchoStar XV was successfully released into geosynchronous transfer orbit. The satellite will ultimately reside at 61.5 degrees West Longitude at an altitude of approximately 22,000 miles.

“The launch of EchoStar XV demonstrates DISH Network’s continuing commitment to delivering the most high-quality HD programming at the best value,” said Tom Cullen, executive vice president. “DISH Network is the only pay-TV provider that offers ‘HD Free For Life’ to every customer, and we’re proud that EchoStar XV will soon allow us to provide even more high definition channels for free.”

OPPO Releases New BDP-80

Blu-ray Disc Player

BDP-80 is the digital transport of choice for Blu-ray,

DVD-Audio/Video, Super Audio CD and more.

OPPO Press Release

Mountain View, Calif. – January 25, 2010 – OPPO Digital (www.oppodigital.com) announced today the release of a new high-performance Blu-ray Disc player, model number BDP-80.

The new BDP-80 is a full-featured universal Blu-ray Disc™ player that supports BD Profile 2.0 (BD-Live and BonusView), DVD-Video, DVD-Audio, Super Audio CD (SACD), HDCD, CD and other popular media formats such as AVCHD, MKV video files, digital photos and music.  Sharing the same decoder and similarly optimized firmware as OPPO’s award-winning BDP-83, the BDP-80 features fast disc load times, quick response to user operations, and robust audio and video controls.  In contrast to the BDP-83, which utilizes an onboard VRS by Anchor Bay video processor, the BDP-80 design has been optimized for use as a digital audio/video transport, emphasizing the accuracy of its digital audio/video outputs.  At the same time, the BDP-80 is versatile enough to be used as a stand-alone universal Blu-ray player, thanks to its full array of output connections and audio/video decoding capabilities.

For video, the BDP-80 features an HDMI 1.3 port that supports 1080p Full HD, 1080p 24Hz, Deep Color and Source Direct modes.  Component video, S-Video and Composite video connections are also available for legacy analog displays.  In addition to its faithful reproduction of high-definition pictures on Blu-ray Discs, the player can up-convert DVD from standard definition up to 1080p to maximize DVD picture quality.  Its “Source Direct” output mode makes the BDP-80 incredibly well suited as a digital transport to feed into an external video processor, a high-end A/V receiver or display device with built-in video processing. Unique features such as subtitle shift and vertical stretch zoom mode makes the player an ideal source component for home theaters with 2.35:1 CIH (Constant Image Height) displays.

For audio, the BDP-80 supports internal decoding and bitstream output of the latest sound formats including Dolby TrueHD and DTS-HD Master audio.  The BDP-80 also features a configurable 7.1-channel analog output that can be set as 7.1-channel, 5.1-channel, or stereo.  When playing SACD, the BDP-80 can output DSD (Direct Stream Digital) over HDMI in its native format or convert it into high-resolution PCM.  For compatibility with many legacy A/V receivers and DACs, the BDP-80 also provides an optical and coaxial digital audio output.

The initial setup of the BDP-80 is a breeze with its Easy Setup Wizard and well-written manual.  Setup menus on the player can be accessed without interruption to disc playback.  The front and back USB 2.0 ports enable easy access to music, photo and video files.  The BDP-80 comes standard with 1GB of internal storage built-in so that no additional memory card or flash drive is needed to use BD-Live and BonusView features.  Featuring a brushed metallic front panel and dimmable display, the BDP-80 fits nicely in any home theater environment, ranging from simple to high-end.

Available for a suggested retail price of $289, the BDP-80 can be ordered directly from the OPPO Digital web site at www.oppodigital.com or from authorized resellers.

OPPO BDP-80 User Manual

DISH Network® INTRODUCES TV everywhere™

New Products on Display at CES Include TV Everywhere Adapter

DISH Network L.L.C., America’s fastest growing pay-TV provider, today introduced TV EverywhereTM – a unique suite of integrated products designed to maximize the convenience and ease of watching TV anytime and anywhere.

“DISH Network is proud to introduce the first and only comprehensive solution for consumers to pay once for content and then remain connected to their TV everywhere,” said Ira Bahr, Chief Marketing Officer for DISH Network. “DISH Network customers will be able to enjoy their favorite live and recorded shows throughout their home and on the go, using the same program guide, menu and navigation they are familiar with on their home TV.”v

Slingbox 700U

World’s Smallest Slingbox Adds Sling Technology to DISH Network HD DVR Receivers

The Slingbox 700U is the fastest way of adding award-winning Slingbox capabilities to an existing Internet-connected set-top-box with a USB port such as the EchoStar 722K. Using a simple connection, an existing HD set-top box can be quickly SlingLoaded™, giving viewers the ability to watch HDTV via the web-based SlingPlayer anywhere in the world on a PC, Macintosh or smart mobile device.

Sling Receiver 300

The Sling Receiver 300 is a companion to a SlingLoaded™ set-top box such as the EchoStar SlingLoaded 922 HD DVR that can deliver an HD DVR's full HD video stream to any other television in the home using a home network, eliminating the need to run cables or purchase a second HD DVR..

Sling Monitor 150

The Sling Monitor 150 is a light-weight, portable flat screen display that wirelessly takes a viewer's primary HD DVR video experience to any location in the home, eliminating the need to run cables or purchase a second DVR. Now viewers can watch HD programming in places they may not have installed a second TV like the kitchen, office or workshop.

A division of RTI Corporation

Pro Control Introduces a new line of

Remotes and Processors

PRO Control PRO-24.z Remote

The PRO-24.z is the first remote to have an OLED display

and includes dual (433MHz / 2.4GHz) RF technologies.

PRO-24.z Handheld Controller $349 MSRP

• Full Color 2.4” OLED Touchscreen Display
• Standalone infrared control capability
• Dual RF Technologies 433 MHz and 2.4 GHz Zigbee® compatibility with ProLink processors
• Lithium-ion battery with charging cable
• Wizard based USB programming with customizable graphics

PRO Control PRO-24.i Remote

PRO-24.i Handheld Controller (Shown) $249 MSRP

• Full Color 2.4” LCD Touchscreen Display
• Standalone infrared control capability
• Customizable Graphics
• Wizard based USB programming
• Lithium-ion rechargeable battery
  

PROLINK.z 2-Way Processor

Featuring 2.4 GHz Zigbee®, Multi-port IR, RS232 and more.

ProLink.z Control Processor $349 MSRP

• Control via iPhone®, iPod Touch® and ProPanel® Remote Desktop
• Support for music browsing and cover art
• Operates using 2.4 GHz Zigbee® utilizing integrated antenna
• 6 routable infrared output ports with adjustable IR output strength
• 12V sensing inputs

PROLINK.4 Processor

Featuring 433 MHz Wireless, Multi-port IR and more.

ProLink.4 Control Processor $199 MSRP

• Professional-grade processing and 433MHz wireless RF control
• Stores system commands and macros
• 4 routable infrared output ports with adjustable IR output strength
• 12V sensing inputs
• Integrated antenna
  
  

RTI - Remote Technologies Inc.

Introduces the new

ST-7 Universal Controller

at CES 2010

Featuring a stunning 7-inch widescreen LCD display with an integrated multitouch capacitive touchscreen, the two-way enabled ST-7 universal controller combines a sleek, elegant design with advanced control capabilities.

RTI is a leading manufacturer of innovative, sophisticated, and user-friendly control devices for professionally installed electronic systems. Among the highlights at CES 2010, the ST-7 universal controller will be on display, which was named an International CES Innovations 2010 Design and Engineering Awards Honoree in the “Integrated Home Systems” product category.

Sencore Announces the Addition of the

Klein K-10 to its Line of Colorimeters

K‐10 Tri‐stimulus Colorimeter

The K-10 is a non-contact optical tri-stimulus colorimeter. It offers superb accuracy, the fastest read times you will find, superior performance at low light levels, high accuracy, and extremely high light level measurements

Sioux Falls, SD ‐ SENCORE, a world leader in content delivery solutions, announces the addition of the Klein K‐10 to its line of color measurement tools.

The K‐10 is a great solution for providing light & color analyzing measurements in A/V calibration, manufacturing, lab settings, large outdoor displays or signage, broadcast monitors, and specialty display analyzing applications.

• Multiple Times Faster than other Colorimeters
• Highly Accurate and Stable at All Light Levels
• Low Level Measurement Sensitivity of 0.00006 fL. – Measure to Black
• Luminance Measurements to 10,000 fL‐ Analyze Outdoor LED Video Boards & Signs
• Integrated LED Calibration Table for Precision Accuracy on New LED displays
• A Soft Rubber Read Head Boot Safely Positions the K10 Lens to the Display Screen Blocking Ambient Light
• Accurate Aiming Provided by Red LED Light through the Focal Lens
• Rugged Construction and Impact Resistant Carry Case Provide Years of Dependable Operation

The K10 features large 5mm x 5mm photodiodes in combination with thermally stable components to achieve the highest degree of accuracy and stability of any colorimeter. The spectral filters are exceptionally accurate and a light mixing chamber insures the photodiodes see the same light no matter the probe’s circular orientation. The K‐10 sensor takes 256 samples each second, even at very low light levels, and compiles 8 meter updates every second to speed you through calibration.

The unique design of the K10 enables it to outperform all other sensors when it comes to low light sensitivity. The K10 provides an amazing sensitivity all the way down to 0.00006 fL (.0002 cd/m²) to insure accurate measurement near and at black. The upper measurement range is equally astounding, providing luminance level measurements approaching 10,000 fL to easily analyze outdoor displays or signage.

The Klein K10 is a progressive solution for accurately analyzing new LED light based displays. It includes a factory based calibration table for LED based display measurement. It further features a soft rubber read head boot which can be positioned to the face of direct view display screens. An extension permits the K10 to be mounted on a tri‐pod in front of the display. The soft rubber boot blocks ambient light from the K‐10 Tri‐stimulus Colorimeter measurement, complementing the low light sensitivity of the K‐10 and preventing measurement errors caused by reflective screens.

“The K‐10 is the fastest meter I have ever tested in extreme low light applications. Additionally, it is the only colorimeter at this time that can accurately address LED consumer and commercial display calibration. Since it flawlessly integrates with the CalMAN software it is an invaluable tool for anyone who calibrates displays.” Gary Reber, Widescreen Review, Sea Ranch, California

Extreme attention to design detail achieves consistent and accurate measurements in all measuring applications. Its rugged construction and impact resistant carry case insures years of dependable service. The Klein K‐10 is a complementary product to the popular ColorPro by CalMAN Video Calibration Software.

Sencore develops and markets a broad range of technology and equipment to enable content delivery. With a world class line of video and audio products, professional calibration equipment and high end video processors they have provided system integrators with proven turnkey solutions for custom system installation and reliable customer service.

The Sencore product portfolio includes: Video and Audio Generators, Analyzers, RF Meters, Satellite Alignment Equipment, Calibration Products and Video Processors.

Sencore Announces

Picture in Picture and Auto-Setup Features

NOW included on Radiance Video Processors

Radiance Video Processor

Sioux Falls, SD ‐ SENCORE, a world leader in content delivery solutions, is pleased to announce the introduction of several new features to its world class Radiance series of video processors. The Radiance (XD and XE) now includes a powerful picture‐in‐picture
capability that permits theater viewers to preview other available input video programs. A simple remote button press swaps the picture‐in‐picture and main video. The setup menu
provides ten picture‐in‐picture setup configurations with unique sizing and positioning settings to please all video enthusiasts. This feature allows switching between up to 18
different input sources.

In addition, Radiance Processors now self configure their output resolution and HDMI signal type during installation, eliminating the tedious task of determining the best setting for the display and navigating setup menus. The Radiance Video Processor automatically sets the HDMI output resolution and format type to match listings in the display’s EDID (preferred). Not only does this greatly simplify setup, it insures the best possible processor configuration and great display picture performance.

Gordon Fraser from Convergent AV, United Kingdom states, “The new auto output setup facility is proving very useful in the field. It has dramatically cut down the service calls and has saved us time in pre‐configuring units before shipping to installations. Customer feedback on the new Picture in Picture modes is great too. Clients really like the fact they can preset the size, position and opacity of the PIP window to their liking!"

If you desire precision grayscale and color performance, the Radiance Video processor is designed to please. The multi‐point three dimensional Grayscale/Gamma calibration of the Radiance now includes another calibration point just above black. This added calibration point improves color balance near black where many displays struggle to keep a good color balance and where viewers most easily notice color shift.

“The Radiance Video Processor sets the industry benchmark for switching, calibration and video processing to produce the best picture quality on any display” stated Jeff Murray, National A/V Sales and Merchandising Manager for Sencore. “The Radiance offers 10‐bit processing, per‐pixel SD and HD video de‐interlacing with adaptive diagonal filtering, scaling technology without ringing (No‐Ring Scaling™), MPEG mosquito and block artifact reduction and ’3D‘temporal noise reduction.”

Sencore develops and markets a broad range of technology and equipment to enable content delivery. With a world class line of video and audio products, professional calibration equipment and high end video processors they have provided system integrators with proven turnkey solutions for custom system installation and reliable customer service.

The Sencore product portfolio includes: Video and Audio Generators, Analyzers, RF Meters, Satellite Alignment Equipment, Calibration Products and Video Processors.

Sencore Announces New Analyzing Features

Included on the MP500 MediaPro

Handheld Generator & HDMI Analyzer

MP500 MediaPro

The MP500 provides both multi format and resolution video/audio signal generation and HDMI analysis in a portable low-cost package with a color touch screen interface.

Sioux Falls, SD ‐ SENCORE, a world leader in content delivery solutions, announces several major product enhancements to its popular MP500 MediaPro Handheld Generator and HDMI Analyzer.

The Sencore MP500 MediaPro Cable Test feature makes it easy to identify elusive problem cables and devices in an HDMI system by testing HDMI distribution signal paths for
TMDS bit errors analyzing each line of an HDMI cable and sequencing through multiple signal resolutions using a pseudorandom noise test signal. When using pseudorandom
noise from any Sencore VideoPro Generator (VP401 and above) through the HDMI distribution path to the MP500 HDMI input port, you can analyze and report
the number of TMDS bit errors at points along the distribution system and determine if the source, cable, display or repeater is causing the problem. Different resolutions can be sourced from the generator to analyze bit errors by format.

“While on a large job, where the equipment rack was about 50 feet from the projector our installer could not determine why there was no picture – he had already swapped the cable once and the set top box, which was no easy task on this retrofit job. When the senior installer arrived with his MP500 he quickly determined that the powered repeater (HDMI booster) was defective and all other components were fine. This saved us hours of troubleshooting time and we were able to complete the job on time,” stated Dennis Erskine of the Erskine Group in Smyrna, GA.

The MP500’s HDMI audio generator has been expanded to include audio test signals needed to test multichannel HDMI audio systems, and provides the test patterns required for room acoustic measurement and analysis, including pink noise, impulse, polarity, sine waves and more. The test signals can be selected and applied to a single channel, all channels or sequenced to selected channels within a multichannel HDMI signal. The MP500 currently sources 5.1 and 6.1 multi‐channel audio signals via HDMI.

The MP500 offers numerous unique static video patterns and a motion Zone Plate pattern for detecting video artifacts during high‐end video installations. Custom test patterns (bitmaps) can be imported and a new set of ISF approved test patterns are now available for purchase.

“The new VideoQ ISF approved test patterns are extremely effective for advanced system troubleshooting and for manufacturing and lab testing and analysis. The ability to have them loaded on a reference generator like the MP500 is a first in our industry in a portable low cost device. This capability is normally only available in cost prohibitive bench and laboratory generators,” said Joel Silver, President, Imaging Science Foundation in Boca Raton, FL.

A variety of troubleshooting features are included to help with HDMI interface related problems. EDID and HDCP tests are provided to test an HDTV or a repeater's input port. A CEC check can be initiated to view the CEC devices in an HDMI system. The MP500 also includes an HDMI input port for emulating an HDMI sink (display) device. It enables testing of the audio and video of an HDMI source device, including video content protected with HDCP. The HDMI input is provisioned with an EDID to test a source's response.

The MP500's portability makes it ideal for lab bench, repair center and field troubleshooting applications. The color touch screen interface has been designed to optimize workflow through key applications. The MediaPro combines versatility with ease of use at an attractive price. For a complete list of features please visit http://www.sencore.com/products/video‐generators/177.

Sioux Falls, SD ‐ SENCORE, a world leader in content delivery solutions, is pleased to announce the introduction of several new features to its world class Radiance series of video processors. The Radiance (XD and XE) now includes a powerful picture‐in‐picture
capability that permits theater viewers to preview other available input video programs. A simple remote button press swaps the picture‐in‐picture and main video. The setup menu
provides ten picture‐in‐picture setup configurations with unique sizing and positioning settings to please all video enthusiasts. This feature allows switching between up to 18
different input sources.

The Sencore product portfolio includes: Video and Audio Generators, Analyzers, RF Meters, Satellite Alignment Equipment, Calibration Products and Video Processor.

Sencore Announces Advanced Analyzing

Features Integrated into the

ColorPro by CalMAN Display Calibration Software

Sioux Falls, SD ‐ SENCORE, a world leader in content delivery solutions, announces the ISF (Image Science Foundation) has adopted Advanced ColorPro by CalMAN analyzing features in a guided professional display calibration.

The CEDIA award winning ColorPro by CalMAN 3D Grayscale/Gamma calibration workflow step provides absolute red, green, and blue luminance analysis which guides calibrators to proper display white balance and gamma targets simultaneously. A new Luminance Adjustment provides white level luminance analysis for optimizing a display’s contrast ratio based upon the room’s lighting conditions. Further software advancements add support for LED backlight display analysis and provide integration with new model Konica Minolta and Photo Research Colorimeters. The software now offers more intuitive and consistent measurement charts along with options to the measurement graphs included in a customer printed calibration report.

ColorPro by CalMAN Software is a jointly developed product of Sencore and SpectraCal. The innovative combination of SpectraCal’s CalMAN software with Sencore ColorPro features, such as a guided calibration wizard, results in an unprecedented software measurement and management tool for professional display calibration.

“This is fantastic software – easy to use, in depth – walks you right through a complete calibration, provides an excellent result, and lets us optimize even the newest displays and projectors for optimum performance.” Ken Whitcomb, Calibrations, Inc, Indianapolis, IN

ColorPro by CalMAN offers extreme versatility in configuring a display calibration system that is right for all application and performance requirements. The software provides interface control of popular luminance/color meters (Sencore, X‐Rite, Klein, Photo Research, and Konica Minolta) and test pattern sources, including the Sencore VideoPro 300, 400, and 500 series generators, that when combined with its unique workflow and guided wizards provides unprecedented display calibration ease and accuracy.

ColorPro by CalMAN uniquely manages system components and calibration workflow processes for optimum meter measurement accuracy and stability while minimizing the chance of user errors. It provides luminance/color measurement solutions that satisfy the specific needs of manufacturers, broadcast/production facilities, government installations, commercial integrators and professional calibrators.

Sencore develops and markets a broad range of technology and equipment to enable content delivery. With a world class line of video and audio products, professional calibration equipment and high end video processors they have provided system integrators with proven turnkey solutions for custom system installation and reliable customer service.

The Sencore product portfolio includes: Video and Audio Generators, Analyzers, RF Meters, Satellite Alignment Equipment, Calibration Products and Video Processors.

DISH Network's Remote DVR Scheduling

Now Available Via Satellite

DISH Network’s DVR scheduling service, which launched in May, is now offering remote scheduling via satellite. Previously, the DISH Remote Access only worked for customers who had their ViP HD DVR receiver connected to broadband. However, DISH is now offering satellite-based timers that allow customers to schedule a recording via the satellite antenna – all without having their receiver connected to the Internet.

This new feature allows significantly more DISH customers access to remote scheduling, as it not only works with the ViP HD DVR suite of receivers, but also with the 522 and 625 standard definition DVRs.

Satellite timers are one-way communication, so naturally the capabilities are a bit more limited. While customers cannot fully access and manage their DVRs like they can via a broadband connection, they can make new recording requests, which is one of the most popular features of DISH Remote Access.

Panasonic’s VIERA Plasma HDTVs

Change Big Screen Entertainment

This fall Panasonic will launch its new VIERA Plasma HDTV V-Series and S-Series 58-inch class and 65-inch class models. V-Series models offer the ultimate in picture quality performance, said to be the best in the industry. And although S-Series TVs are
standard models, they still let you enjoy Full-HD entertainment with outstanding image quality. The bigger a Plasma HDTV screen gets, the better the picture quality becomes. It’s fair to say that it’s precisely because the screen is large that the picture looks so good. There’s little doubt that the 58-inch class and 65-inch class VIERA Plasma HDTVs will stand out as masterpieces among thin TVs as well as Plasma HDTVs.

Ideal as a Replacement for a Rear Projection TV

A rear projection TV used to be your only choice if you wanted a TV with a 50-inch or larger screen. In fact, in the period from 2001 through to 2003 alone, about 5.3 million rear projection TVs were sold in the U.S. Now, after roughly 7 years of improvements that
have made large, flat panel TVs popular, there are probably quite a few rear projection TV owners who are thinking of switching over to a Plasma HDTV. Superb picture quality, HDMI connection, and thin designs are just some of the reasons. So is cost. The price of the first 50-inch Plasma HDTVs was more than 10,000 dollars whereas today they cost about half that much while delivering even better picture quality and functions. In other words, it’s a great deal for your budget. If you’re thinking of replacing your rear projection TV, you couldn’t make a better choice than a new 58-inch class or 65-inch class VIERA Plasma HDTV. Superb picture quality on a large screen, plentiful network functions, attractive designs and environment-friendly features – everything you need in a HDTV.

Large Screen VIERA Plasma HDTV Advantages

- A Plasma HDTV is Ideal for Large Screen Entertainment

One notable advantage of a VIERA Plasma HDTV is
its outstandingly superior picture quality. This
outstanding image quality is sure to satisfy, whether
you’re a fan of large screens for viewing movies or
sports. Here are the five major advantages of 58-inch
class and 65-inch class VIERA Plasma HDTVs.

The 5 major advantages of 58-inch class and 65-inch class VIERA Plasma HDTVs

(1) A large screen delivers dynamic images right before your eyes : Lifelike movie theater ambience
(2) The screen is large and images are beautiful right up to the corners : Wide viewing angle
(3) Even though the screen is large, image brightness is uniform : The brightness of each pixel is controlled
(4) High contrast even on a large screen : The brightness of each pixel is controlled
(5) The screen is large and fast moving images are crisp and clear : High moving picture resolution.

Panasonic Viera Advantage

Panasonic Viera Brochure

Panasonic Viera Event held in Los Angeles

Pictured in photo: Panasonic consultant, Masa Fukata, Isao Kawahara, and Jeff Samuels

New JVC D-ILA Home Theater Projector Line

Features Top Model With 70,000:1 Native Contrast

New features include ISF certification, high speed frame rate and more.
ATLANTA, September 10, 2009 – JVC updates its award-winning line of D-ILA home theater projectors with the introduction of six new models, each offering the high native contrast that has made JVC projectors top-selling favorites among the most demanding home theater enthusiasts. The new line includes four THX® Certified projectors and all six achieve unprecedented contrast ratios without the need for artificial contrast enhancing techniques, such as a dynamic iris. In fact, JVC’s new top-end model boasts a native contrast ratio of 70,000:1 – the highest among all currently available home theater projectors.

The new projectors are the DLA-RS35, DLA-RS25 and DLA-RS15 to be marketed by JVC’s professional products group, and the DLA-HD990, DLA-HD950 and DLA-HD550, available through JVC’s consumer electronics group. All six projectors feature the same D-ILA technology and features found in previous models, but add improvements in both performance and usability.

New for 2010 is JVC’s double-speed 120Hz Clear Motion Drive technology to reduce motion blurring, and a new screen adjustment mode to optimize the projector for different screen types – features available on all six new models. Four of the six new projectors – DLA-RS35, DLA-RS25, DLA-HD990 and DLA-HD950 – offer JVC’s new original picture modes, which provides advanced processing that adjusts for the different way that projectors process color compared to the color mixture method used in film. As a result, the projector delivers the subtle nuances typically associated only with a movie theater presentation. What’s more, these same four new models are certified by ISF and so include an ISF C3 mode so they can be professionally calibrated.

All six new projectors use JVC-developed 0.7-inch full HD D-ILA devices and the company’s wire-grid optical engine. These key technologies combine to deliver unprecedented native contrast, meaning that there is no dynamic iris to artificially inflate contrast specifications. As a result, the projectors simultaneously deliver true blacks and extraordinary luminance detail.

The pinnacle of this performance is found in the new DLA-RS35 and DLA-HD990. These projectors offer the highest performance yet of any D-ILA home theater projector, with a native contrast ratio of 70,000:1. This unparalleled performance is achieved in part by using components that are made to the most exacting of tolerances. This includes the selection of only the highest performing optical assemblies, the selection and matching of the D-ILA devices, and final adjustment by highly trained JVC technicians. In addition, the DLA-RS35 and DLA-HD990 come with a three year warranty.

Native contrast ratio specifications for the other new projectors are:

DLA-HD550 – 30,000:1
DLA-RS15 – 32,000:1
DLA-RS25/DLA-HD950 – 50,000:1

The top four models – DLA-RS35, DLA-HD990, DLA-RS25 and DLA-HD950 – are all THX Certified (for all worldwide markets) to ensure accurate and exceptional picture quality in the home theater environment. With strict attention to image quality and signal processing performance, THX certification promises that these projectors are capable of presenting a wide range of video content at maximum resolutions with the correct color and luminance levels. In addition, THX has created a battery of signal processing tests that challenge the projector’s scaling, motion conversion and de-interlacing capabilities. This type of in-depth analysis predicts how the projectors will present a variety of high definition and standard definition content.

These same four models also feature color management that interpolates colors individually by R, G, B, C, Y, or M, in three separate axes of color phase, chroma saturation and brightness. Up to three customized color settings can be stored for future use.

Features shared by all six new projectors include:

• Three JVC-developed D-ILA devices (red, green, blue) for a naturally rich, flicker-free picture;
• HQV Reon-VX video processor developed by Silicon Optix to ensure excellent image reproduction with precision I/P conversion and scaling;
• A high-performance 1.4 – 2.8:1 zoom lens with motorized focus features a large diameter, all-glass lens system with 16 elements in 17 groups that includes an ED lens to project a full HD image with exceptional depth and minimal chromatic aberration;
• Manual adjustment of the gamma curve via an on-screen display, allowing the viewer to adjust projector luminance levels by either increasing contrast in scenes that are too dark or dimming washed-out scenes to ensure precise brightness levels suited to individual preferences or viewing conditions. Up to three settings can be adjusted and stored for future use;
• Flexible set-up with a ±80 percent vertical and ±34 percent horizontal motorized lens shift function that allows the projected picture to be moved horizontally or vertically via the remote control.

Other features include an external 12-volt trigger (not available on the DLA-HD550) that can be used to automatically raise and lower a screen or draw curtains, or it can be linked to engaging the V-Stretch mode and move an optional anamorphic wide screen lens system into place. Also, an automatic lens cover opens and closes with power on/off.

All six projectors comply with HDMI version 1.3 (Deep Color/CEC) specifications, which provide for billions of colors and reproduce subtler shades of grey, and CEC compatibility for system control.

The new JVC D-ILA projectors begin delivery in September, 2009 at the following prices:

DLA-RS35/DLA-HD990: $10,000.00
DLA-RS25/DLA-HD950: $8,000.00
DLA-RS15: $5,500.00
DLA-HD550: $5,000.00